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Essays on product, marketing, and building things that matter.

The Yin Yang Paradox: Work Was Never the Dark Half

Is there ONE secret that can end human suffering and lead us toward a joyful, meaningful life? This one question…

Resting on my couch, mind still scrolling. Four hours of deep work behind me. Three researching, one writing. I checked…

Some years ago, I visited a bike repair workshop. The bicycle mechanic who owned the store called me in with…

In the 1950s, a plastic surgeon named Maxwell Maltz noticed something strange. His patients came to him to change their…